RB2B

Getting the Most Out of RB2B’s Slack Integration

RB2B’s Slack integration delivers real-time alerts when new, identified visitors land on your site, helping your team act while interest is highest. Understanding what triggers notifications, how to involve your team, and where to access deeper context ensures Slack becomes a reliable signal, not just another stream of messages.

Why this matters

Slack only helps if the right people see the right alerts at the right time.

When configured properly, your team gets immediate visibility into high-potential visitors and can follow up quickly. When configured poorly, alerts get ignored or lack context. Clear setup and shared access turn Slack into a fast, coordinated response system instead of background noise.

How to achieve it

  • Connect your Slack workspace and choose a dedicated channel
  • Expect notifications only for identified visitors (not all traffic)
  • Understand that alerts focus on new visitors to keep noise low
  • Invite Sales and Marketing team members to the channel
  • Give those same teammates access to the RB2B dashboard
  • Use the “More Details” link in Slack to view full visitor context before reaching out

Where to configure it

Slack connection:
Dashboard → Integrations → Slack → Connect Workspace → Select Channel

User access:
Dashboard → Settings → Team / Users → Invite Members

Visitor details:
Click “More Details” inside any Slack notification to open the visitor profile in RB2B

Quick win

Invite your entire Sales team to the Slack channel and grant them dashboard access. Shared visibility immediately improves follow-up speed and coordination.